The heart-wrenching ad tells the story of Barney, a plucky little pony determined to get help despite his terrible condition.
Posted on 16/08/2022

Sadly, horses all around Britain are at risk of suffering from neglect and being forced to live in unsuitable conditions without their needs met. To highlight the plight facing so many horses, we’ve launched a TV ad to reach an audience of animal lovers who may never before have realised the scale of the problem, or how desperately horses need expert help from charities like World Horse Welfare.
Field Officer Sarah says:
“When we go out to investigate after someone has reported a welfare concern to us, we never know quite what we’re going to find when we get there. Sadly, we discover horses in harrowing situations all too often, like poor little Barney. As this was such a big case, we worked alongside a number of other welfare organisations to get all the horses removed to safety, with the chance of a much brighter future ahead of them. None of this work would be possible without the generosity of the public.”
Even a small contribution each month can make a real difference to horses and ponies in need, like Barney was. Could you help by setting up a regular gift today to give other horses a brighter future?
Topics
Related News

A historic moment: UK bans live export of horses for slaughter
We are celebrating a monumental victory in animal welfare

Double the difference you can make for rescued horses during the Big Give 2021
The Big Give Christmas Challenge 2021 will double the difference you can make for rescued horses – like these 15 Thoroughbreds.
Recommended Blog Posts

Caring for 19 unhandled ponies? All in a day’s work!
Glenda Spooner Farm grooms Amy and Emily describe how a group of unhandled new arrivals kept them very busy last year.

Behind the scenes: the first few months as a World Horse Field Officer
Find out what really goes on behind the scenes as a World Horse Welfare Field Officer.

Social licence – how the perception of horse riding has changed
With a recent survey revealing some startling findings about perceptions of the welfare of horses in sport, the horse world has plenty to discuss.
Enjoy reading stories like this?
Join over 55,000 other horse lovers and sign up for our email newsletter

Join over 55,000 other horse lovers and sign up for our email newsletter
Sign me up now